The 2000s was an interesting period for Music Videos. Music video production was highly profitable, THR, VH1, & MTV were very popular. Often running music videos on their channels for long segments. High-quality video production for music videos had a high peak in the 2000s.
Here are the Best Music Videos of the 2000s:
(2001) “Get Ur Freak On” by Missy Elliott
The music video directed by Dave Meyers had this song on everyone’s lips back in 2001. The video featured exaggerated kung-fu moves mixed with a funky dance style amidst a rip-off of Michael Jackson’s thriller moves. This video went ahead to get nominated for the VMA best music video later that year.
(2000) “Californication” by Red Hot Chili Peppers
The duo of Valerie Faris and Jonathan Dayton joined forces to direct the Californication video of the band Red Hot Chili Peppers. The gist of the video is about gaining immortality in the form of video game characters. Inspiration was taken from scenes of the Tony Hawk Pro Skater and Grand Theft Auto games where the band members interact before finally converging in their 3D form in the center of the earth to gain entrance back into reality.
(2000) “The Real Slim Shady” by Eminem
The year 2000 saw Marshall Mathers aka Eminem release an album that produced a lot of hits amongst them being the track The Real Slim Shady. The track alone was controversial in its own right from taking jabs at celebrities and going on to pinpoint himself as an inmate of an asylum. Costumes used included his school girl outfit inspired by Britney Spears, his alter ego as a fast food worker. The risqué video and its costumes make it one of the most beloved videos of the year 2000. Directors were Eminem himself, Phillip Atwell and Dr.Dre.
(2008)”Single Ladies (Put A Ring On It)” by Beyonce
The black and white video directed by Jake Nava draws power from its simple form. With Beyonce dressed in leotard and high heels alongside a pair of back up dancers brings this video to life. The choreography in the video is very intense and as a result earned Beyonce a lot of awards and nominations. The video itself has received a lot of acclaims while also inspiring parodies on the part of singers like Joe Jonas and Justin Timberlake.
(2001) “You Rock My World” by Michael Jackson
The late pop king Michael Jackson shines in this video that showcases a lot of vices from women, gambling, smoking, drinking and getting high. This is more of a short film than a 4-minute video directed by Paul Hunter. Although Michael Jackson is well known as a dancer and for inventing the moonwalk, he still manages to take on the role of a fighter very easily in this video. Characters of the bad guy and sidekick of the hero were played by Marlon Brando and Chris Tucker respectively.
(2006) “I Write Sins Not Tragedies” by Panic! At The Disco
Like the name says, sins and tragedies are what should be expected and this video kind of delivers that from the circus, face paint, wedding, and glitter. This video with all its corniness went on to win the 2006 VMAs award for Video of the Year thanks to the direction of Shane Drake.